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SDBA 2020 Women In Banking Conference
Wednesday, September 23, 2020, 5:30 PM to Thursday, September 24, 2020, 4:30 PM CST
Category: SDBA Events

SDBA 2020 Lead Strong: Women In Banking Conference

**Virtual Via Zoom**

September 23 - 24, 2020

Greetings from the SDBA.  I’m writing to inform you that we have had a positive COVID exposure within the SDBA office.  In order to ensure the safety and well-being of our members, the decision was made to cancel the live portion of the Women in Banking event, but continue with the virtual component.  All registrations have automatically been converted to virtual and everyone will be receiving the links to join both the connection hour as well as Thursday’s sessions.  If you are not able or willing to participate virtually, please let Jeanine ([email protected]) know and we will cancel your registration and provide you with a refund.  If you had made a hotel reservation, please cancel promptly.

We apologize for any inconvenience this may cause.  We are looking forward to a great event on Wednesday/Thursday and hope that you can still join us.

Please feel free to reach out to us with any questions or concerns you may have.


We don’t know about you, but we at the SDBA are COVID-ed out! Our yoga pants are worn out from working at home, we still haven’t mastered “new math,” and it’s the “freshman 15” all over again. Never have we needed each other more. Never have we needed a diversion more. Never have we needed some FUN more!

Join us Sept. 23-24, 2020, for Lead Strong: Women in Banking, which promises to educate, enlighten and engage. This year, we are providing three registration options. Join us live at the Sioux Falls Convention Center, join a watch party in Rapid City at the Mount Rushmore Society Room or join virtually via Zoom from the comfort of your home or office. All sessions will be recorded for viewing at your leisure. For those choosing to join live in Sioux Falls or Rapid City, social distancing will be practiced and the use of masks is strongly encouraged. We will continue to closely monitor the COVID situation to ensure the safety and well-being of our members. Should the need arise to hold this event only via Zoom, your registration will automatically convert to virtual.

Register early to receive a goodie box, which will be mailed to each virtual participant or available at your seat if attending live. Be sure to have access to a device (computer, tablet or smartphone) for some interactive activities throughout the day. Also, BYOTP (Bring Your Own Toilet Paper) for the Mystery Session. Please bring one roll. We know you have plenty around!


A block of rooms has been reserved at the Sheraton Sioux Falls at 1211 N. West Ave. for the evening of Wednesday, Sept. 23. The rate is $121 per room. Please contact the Sheraton at 605.331.0100 to make your reservation by Aug. 28, when the block will be released.

WATCH PARTY (limited seating): Mount Rushmore Society Room, 830 Main St., Rapid City

VIRTUAL: A Zoom link will be sent Sept. 21.


Fee includes the conference, lunch, breaks and reception. All sessions will also be recorded.

Member: $190 per person 
Non-Member: $240 per person

Cancellation Policy: 100% refund if canceled Sept. 16 or prior. 75% refund if canceled Sept. 17-19. No refund if canceled Sept. 20 or later. Substitutions allowed at any time.
Attire: The suggested attire is business casual. Bring a sweater or jacket as meeting room temperatures vary.
Special Food & Mother’s Room Requests: Contact Halley Lee at [email protected] or 605.224.1653 by Sept. 16.
Questions: Contact the SDBA at 605.224.1653 or 800.726.7322 or visit www.sdba.com.


*All times are CDT.

Wednesday, September 23, 2020

5:30-6:30 p.m. Optional Connection Hour

Grab your beverage of choice and network with colleagues via Zoom. We may not be able to meet in person, but that doesn’t mean we can’t still connect. Join SDBA staff and planning committee members for some fun and fellowship to close out your day and set the stage for Thursday’s event.

Thursday, September 24, 2020

8:30–9:00 a.m. Registration

9:00–9:15 a.m. Welcome/PPP (Pig Personality Profile)

9:15–10:00 a.m. Turning Adversity into Strength (live in Sioux Falls)Holly Hoffman, Inner Depth, LLC, Sioux Falls

The ability to adapt is essential in order to survive and move ahead in the world. Adaptability is also about accepting that change is inevitable. This may mean changing your actions, the course you’re currently on or your approach to doing things. The challenge of adapting to change may allow us to step out of our comfort zones and push ourselves beyond our own limitations. It’s how we choose to overcome this challenge that makes us stand apart from others and prove our character and self-worth. Holly Hoffman was the last remaining member of the Espada Tribe and the last woman standing on Season 21 of CBS’ hit reality show “Survivor Nicaragua.” A professional motivational speaker and author of “Your Winner Within” and “Write Yourself a Note,” Hoffman not only offers encouragement and optimism, but a road map for self-discovery and spiritual enlightenment.

10:00–10:15 a.m. Guided Meditation

Focus, reflect, introspect, relax or zone out. Call it what you wish, but take a few minutes to gather your thoughts, calm your mind and prepare for the rest of the fun-filled day.

10:15–10:30 a.m. Break

10:30–11:15 a.m. Simple. Stress-Free. Power.: The Easiest Way to Let Go, Say No and Have It All! (live-streamed)Angela Gaffney, CHC, Essential Health & Wellness, LLC, Castle Rock, Colo.

There’s not one stress-free job on the planet unless it entails sitting on the beach with your favorite book in hand. Instead, your inbox is overflowing. You just learned your database has been compromised. And your wish for one moment of quiet...was taken away by your 107th text of the day. Even when you plan a stress-free day, another out-of-control situation that only you can fix pops up! The constant firefighting of epic emergencies puts your health at risk. It’s time to take back control of your day and your health. With Angela Gaffney’s simple stress-free plan, you will drop the fire extinguisher, find your calm and still manage it all! Gaffney is the best-selling author of “Feel Good, Look Good, For Life,” a certified health coach and professional speaker. Her story of perseverance will inspire you, and her simple strategies will have you managing stress with ease.

11:15–11:35 a.m. Mystery Session

Who doesn’t love a surprise? Did you know that a surprise actually has some awesome benefits? According to 4dhumanbeing.com, a surprise provides benefits such as enhanced memory, increased happiness, strengthened relationships, heightened resilience and great opportunities to create and innovate. Get your game on during this 20-minute session.

11:35 a.m.–noon SERVICE PROJECT: The Fairy Godmother’s Fund

Learn more about this year’s service project, The Fairy Godmother’s Fund, and have some fun along the way. The Fairy Godmother’s Fund at the South Dakota Community Foundation provides the opportunity to perform good deeds to help South Dakota women in need turn their lives around. It provides flexible, accessible funds to improve the health and wellbeing of women with limited resources. Donations directly address immediate, short-term and critical needs not met by traditional funding options.

Noon–12:45 p.m. Lunch

12:45–1:30 p.m. Best Practices & Advice on Working With Your Board of Directors (TBD), Stephanie Herseth Sandlin, President, Augustana University, Sioux Falls

Join Stephanie Herseth Sandlin as she shares her experiences serving South Dakota as a representative in the U.S. Congress, as a bank board member and now as president of a private university. Herseth Sandlin will also provide practical advice on best practices working with your organization’s board of directors. Herseth Sandlin grew up on her family’s farm near Houghton, S.D. She attended college in Washington, D.C., earning a law degree from Georgetown University. In 2004, she became the first woman elected to the U.S. House of Representatives from South Dakota as well as the youngest woman serving in the House. After leaving Congress in 2011, she became partner in a Washington, D.C., law firm and in 2012, joined Raven Industries in Sioux Falls as general counsel and VP of corporate development. She was inaugurated as Augustana’s 24th president in 2017.

1:30–1:40 p.m. Stretch it Out

COVID has impacted us all in many and varied ways—working from home, social distancing, home-schooling and Zoom meetings.
Join our yogi and find your inner-ohm during this 10-minute relaxation break.

1:40–2:25 p.m. Planet of the Apps (live-streamed), Adam Thompson, Regional Director, StrategyCorps, Brentwood, Tenn.

Competitors offering debit cards are enticing customers with a new place to keep their funds instead of a checking account at a traditional banking provider. Adam Thompson will share ongoing research that reveals how consumer purchase behaviors and changing attitudes about traditional banking products have created an opening for digital trend-setters to re-imagine how financial services can work in a modern world. This session will focus on live demonstrations of the mobile apps that are re-imagining everyday banking tasks. Thompson works with bank clients to develop checking programs that simplify account lineups, build brand loyalty and grow fee income. His experience provides him with a unique understanding of how industry challenges affect each bank differently and allows him to share successful sales approaches and implementable takeaways.

2:25–2:40 p.m. Break

2:40–2:55 p.m. Scavenger Hunt

Door prizes abound! During this brief session, you will have an opportunity to compete for some fabulous door prizes. Sharpen up your critical thinking skills and get ready to click.

2:55–3:40 p.m. Dare to Thrive (live-streamed), Dima Ghawi, Dima Ghawi, LLC, Baton Rouge, La.

Inspired by her TEDx Talk, Dima Ghawi uses her personal story of transformation as a powerful teaching tool to encourage women to face and conquer their internal limitations. This keynote recounts the struggles and triumphs of her personal journey with vulnerability and insight that will resonate with each audience member and spark a guiding light for their individual journey of self-discovery and leadership growth. By addressing internal limitations, such as the fear of failure, worries about being judged and the pursuit of perfection, Ghawi dares each individual to look deeper into their own internal limitations and equips them with the tools and inspiration it takes to shatter those limitations and emerge as empowered individuals and leaders. Ghawi has two decades of corporate experience leading virtual global teams and developing future leaders worldwide.

3:40–4:00 p.m. Wrap Up/Prizes/Adjourn

Platinum Sponsors

First Bank & Trust            First PREMIER Bank

Gold Sponsors

Bell Bank        US Bank           

Silver Sponsors

          Rivers Edge Bank Logo          Reliabank Logo

Heartland State Bank logo

Bronze Sponsors

First Fidelity Bank

Richland State Bank

Davenport, Evans, Hurwitz & Smith

Sponsorship Opportunities Available

The Lead Strong: Women in Banking Conference is designed to encourage, support and inspire women to succeed in the workplace. Past attendance has surpassed 220 participants. The South Dakota Bankers Association invites you to explore the following ways that you can participate in this year’s event and connect with attendees. (If this event is converted to virtual, you will be contacted with updated options.)

Sponsor Form

PLATINUM | $2,500

  • Two complimentary registrations
  • Opportunity to provide welcome video
  • Podium time
  • Logo on SDBA event web page
  • Solo logo on event signage
  • Recognition in on-site program
  • Podium recognition
  • Sponsor ribbons
  • Thank you in SDBANKER Magazine

GOLD | $1,500

  • One complimentary registration
  • Podium time
  • Logo on SDBA event web page
  • Logo on event signage
  • Recognition in on-site program
  • Podium recognition
  • Sponsor ribbons
  • Thank you in SDBANKER Magazine

SILVER | $1,000

  • One complimentary registration
  • Logo on SDBA event web page
  • Logo on event signage
  • Recognition in on-site program
  • Podium recognition
  • Sponsor ribbons
  • Thank you in SDBANKER Magazine

BRONZE | $500

  • Logo on event signage
  • Recognition in on-site program
  • Podium recognition
  • Sponsor ribbons
  • Thank you in SDBANKER Magazine